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Asian standard time for swatch - more watch seekers lead to creation of more watch makers

watch batteries, watch making,watch makers, watch making training

Asian Standard time for SWATCH - Watch making Training School in Asia : An effort to create Watch makers since there are more
Watch Seekers:

Technology transfer For Eductaion

Next to SWITZERLAND , GERMANY and USA , SWATCH- World’s largest maker and distributor of finished watches and the owner of enviable brands such as Omega, Rado, Tissot, Breguet etc, the $3.46 bn Swatch group has decided to set up a watch making school in India after CHINA and MALAYSIA ..

This is the first time a Swiss watch brand is setting up such a facility in India.The purpose of the school will be to impart
watch-making, assembling and repairing skills — in short create
watch makers.

This was revealed by Nayala Hayek, member of the management board, Swatch group, at the Baselworld watch and jewellery show.

Similar schools exist in Switzerland, Germany and USA. In the emerging markets, Swatch already has one in China while a school is coming up in Kaula Lampur.

Those who excel and come out of the school could be absorbed by Swatch group which is finding a dearth of talent within Switzerland and in Europe on account of the adverse demographic situation.

Though watch making skills have been carefully handed down over centuries in Switzerland and historically outsiders are seen as not having the desired skill sets, dearth of talent coupled with increasing demand for luxury watches is forcing the players to fish outside for potential talent which can then be trained to the extracting Swiss standards.

They could also be used to handle after sales service in India.

Watch out
• The Swiss company will set up a watch making school in India
• Best among students may be absorbed by Swatch later on
• However, Swatch watches will remain Swiss-made
• Dearth of talent forces Swatch to look at India
• Swatch already has a watch making school in China

Ms Hayak, however, ruled out the possibility of Swatch shifting some of the watch making facilities to low cost economies like India or China. she said while adding that in the long term Swatch may consider making non-Swiss made brand such as Endura in India.

Presently, Swatch group has 156 production centres and most of them are in Switzerland. Some non-moving components are made outside in developing countries like China, Malaysia, Thailand etc. The group, incidently, produces almost all the components required for watch-making, internally. It employs 20,000 people across 50 countries. Its 18 brands stradle the entire spectrum of the watch market and are said to hold leadership position in all market segments.

If all other TOP BRAND product makers start their training organizations in all other continents , skill transfer among world citizens will spread fast leading to more employment and more earning thus eradicating poverty .

This is also an INDUSTRIAL REVOLUTION THROUGH GLOBALIZATION which is the need of the hour , for the developing economies though there are heap of opposite views of Globalization .


Published: 2006-04-02
Author: Chockalingam Eswaramurthi

About the author or the publisher
Iam a Professional writer dedicated to sharing the knowledge on topics of Public interest, be it Management , Leadership , Social service , World Politics , Personalities , Industries , Health , Computers , Policy making , Governments , Book review etc., Iam from Singapore . My e mail id is :

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